Tag: amorepacific

amorepacific

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K-beauty brands dominate on Amazon Prime Day

Korean beauty companies captured 38 of Amazon’s 100 bestselling skincare products during Prime Day, underscoring surging global demand and record first-half cosmetics exports.

2026.7.4

Interest in Korean cosmetics leads Turkish student to sales career with K-beauty giant

Zeynep Erkal from Turkey first visited Korea on a trip with her father in 2010 and immediately fell in love with the country and its people. But what truly sparked her interest was Korean cosmetics, which eventually led her to work at Amorepacific.

2026.4.13

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A visitor looks at products at Amorepacific's booth at a beauty and wellness event held in Gyeongju Oct. 28. [NEWS1]

K-beauty in crisis? China, once Korea's largest export market, narrows the gap with its own cosmetics push.

After years of rapid growth fueled by China, Korea’s beauty industry is reshaping its global ambitions, turning to the United States and Europe as Chinese competitors narrow the gap in competition and global competition intensifies.

2025.12.25

Homeplus Dongdaemun branch in eastern Seoul holds a farewell sale on Nov. 30, before shutting down. [YONHAP]

Homeplus faces supply disruptions as companies suspend shipments amid liquidity crisis

The presidential office said Sunday it has established task force teams to support Korea's working-level negotiations with the United States on nuclear-powered submarines, uranium enrichment and Korea's share of defense costs.

2025.12.7

LG Household & Health Care's The Whoo Hwanyugo gift pack given to the spouses of global leaders during the APEC Economic Leaders' Meeting held in Gyeongju, North Gyeongsang

K-beauty brands shine at APEC meeting

K-beauty and Korean cuisine gained prominence at the APEC Economic Leaders' Meeting in Gyeongju, with brands like Amorepacific and LG Household & Health Care showcasing their products.

2025.11.2

Amorepacific Group Chairman Suh Kyung-bae presents the company’s mid- to long-term vision and strategy during its 80th anniversary ceremony held at the group's headquarters in Yongsan District, central Seoul, on Sept. 4. [AMOREPACIFIC]

Xi’s dinner invite to Amorepacific fuels hopes of a K-beauty rebound

Suh Kyung-bae, chairman of Amorepacific Group and a leading figure in K-beauty, is set to attend a dinner with Chinese President Xi Jinping and the heads of major Korean conglomerates during Xi’s visit to Korea.

2025.11.1

Lyko’s flagship store in Stockholm [AMOREPACIFIC]

Amorepacific's Mamonde brand tackles European market through partnership with Sweden's Lyko

Skincare brand Mamonde has officially entered the European market through a partnership with Lyko, a leading beauty retailer based in Sweden, Amorepacific announced Thursday.

2025.10.2

Stray Kids' Felix appointed new global ambassador for cosmetics brand Hera

Stray Kids member Felix has been appointed the new global ambassador for cosmetics brand Hera, its parent company Amorepacific said Tuesday.

2025.8.12

Korean skincare startups are booming. Most don't make their own products

Korean beauty brands thrive through innovative marketing, outsourcing, and targeting budget-conscious consumers amid changing industry dynamics.

2025.7.24

Microsoft CEO Satya Nadella during the Microsoft Ignite Spotlight on Korea event held in southern Seoul in 2022 [YONHAP]

Microsoft CEO to meet chiefs of major local firms during visit

Microsoft CEO Satya Nadella is expected to meet the heads of Korea's major companies, including KT and Amorepacific, during his visit to the country next week.

2025.3.17